Social Business Masterclass – ‘From Adoption to Adaptation, From Enablement into Engagement’

Wednesday June 8th – 9am to 15:30pm

Lunch and refreshments included

The Social Connections team are please to announce that as part of our Social Connections 10 event that we are collaborating with Luis Suarez to host an unique event in Toronto – a Social Business Masterclass!


What if instead of “driving” adoption within your organisation, you could inspire and facilitate adaptation instead? What if you would have the means to re-define a new way of working with your fellow colleagues and peers through that very same adaptation to become a successful Socially Integrated Enterprise? What if that methodology, good practices, extensive expertise and know-how would all be at your fingertips, so you could apply it right away? What if you knew the nuts and bolts of getting your management and senior leadership teams all involved right from the start to help facilitate the final social business transformation you have always been looking for? Are you ready?

Come and join us on this one day masterclass to find out and learn how you can get the most out of your IBM Connections deployment to begin, or continue, that transformation journey into becoming a successful Social Business.

What you can learn

You will learn how to

  • not only install social software, but also make your business into a social business
  • promote and support new ways of working in your company
  • get closer together with new forms of communication and collaboration between colleagues and business partners, and accelerate the digital transformation
  • avoid typical mistakes in the implementation of company-wide social networks and achieve successful results.
  • convince executives and middle management and may face resistance

Whether you are just getting started with your Social Business Adaptation Journey, or whether you are already a very well seasoned 2.0 knowledge worker, this workshop will provide you an opportunity to learn with other fellow practitioners through plenty of practical, hands-on advice, good practices, lots of hints and tips and, most importantly, all of the necessary knowledge resources available to date.

This session is going to be really focused, packed with value and offer tremendous opportunities to learn from both Luis and the other attendees’ experience. So do not hesitate too long. Places will be allocated in order of registration.

The cost to attend this masterclass is in addition to your attendance at the Social Connections Conference (the event is only open to attendees of the Social Connections conference). We have put together a really attractive rate for the masterclass and if you register before April 1st, you can benefit from a ‘Early bird’ rate!

What are you waiting for – please register now