After announcing John Stepper as keynote speaker yesterday, we are very proud to present Silvia Cambie as keynote speaker. As a digital strategist and thought leader in social technology she is well placed to talk about cultural changes needed to adopt to enterprise social networking.
Convincing the C-Suite: Collaboration begins with Culture
We are in the middle of the biggest change the enterprise has ever experienced in history. Yet, according to a recent Altimeter study, getting buy-in from execs still remains a top priority. Only 9% of the companies surveyed reported participation from the C-Suite on social.
Why are senior execs still so reluctant to embrace the benefits of enterprise social networking?
In this talk, you will learn how to use collaboration’s core principles as well as emerging phenomena like employee advocacy and disruptive innovation to get the C-Suite’s support to help you create a new corporate culture of connectivity and sharing.
You can find the abstract for her session here